Eyestorm
Elevating women online and in person
GLOBAL WOMEN LEADERS
About G100
on a mission to create an equal, progressive and inclusive environment for women worldwide
G100 is a global organisation with powerful advocacy for a gender equal future.
With a rapidly growing network of 250,000 women in 150 countries in 100 different sectors, G100 is rapidly reaching their mission of a million members across all borders.
We hold focus meetings, workshops and events across the world in a collaborative ecosystem of women, to advance industry skills, positive energy, economic capacity and leadership potential.
About G100 MAC
COUNTRY CHAIR
Mi Elfverson
UK CHAIR OF G100 MEDIA, ARTS AND COMMUNICATION
Founder of The Vlog Academy and Creator of Eye Storm
It is with enormous pride and great excitement that we launch the G100 Media Arts & Communication wing in the UK.
Our mission is to actively promote women and provide thought leadership on how to safely achieve economic and social parity within the Media, Art and Communications sector in the UK.
The G100 has established meetings with the UN, the EU and IGOs.
THE G100 MEDIA ARTS AND COMMUNICATION WING
As representatives of this vibrant, innovative and forward-thinking sector, we want to infuse the G100 MAC UK wing with our spirit and create change from the inside.
Although the Media, Arts and Communications sector is one of the most progressive and liberal industries, we still suffer from heavy bias, bullying, sexist misconducts, and a major under-representation of women in significant roles.
In our sector, which is currently estimated at a £100 billion annual output and one of the largest parts of the total UK economy, we have an enormous duty of care for women.
As gatekeepers of information and broadcasters of news; as producers, journalists, researchers, authors, scriptwriters, PR managers, we need to stand up for and promote equality on all fronts.
OUR AIM IS TO IDENTIFY, INFORM AND INSPIRE
• Identify our gender equality challenges from the inside
• Create constructive advice and support
• Inform and inspire to take action
With the power of our knowledge, creativity and productivity, we want to establish UK G100 MAC as a main participant in the gender equality conversation.
As women emerge from behind the scenes to take on an equal part of decision making in our society, we step forward as compassionate, purposeful and resilient leaders.
It’s by acknowledging this as our forte that we can create long-term, positive, change.
We welcome anyone to join the G100 MAC, who identifies as a woman, and gender non-conforming persons who are passionate about female empowerment.
We also work closely with our male counterpart, the Denim Club.
Become a Member Today.
Join Our G100 Wing. G100-MAC Membership is FREE and by Invitation or Reference.
G100-MAC ORGANISATION STRUCTURE:
G100 is a network of 100 global women leaders in 100 diverse sectors, supported by 100 He-for-She Champions.
See website here: G100
It’s a league of luminaries including Nobel Laureates, former Heads of States, Ministers, Businesswomen, Philanthropists, Investors, Entrepreneurs, Corporate and Community Leaders – a powerful club and group of women leaders and achievers from all walks of life, who wish to give back and move us all forward as architects of the future.
We are the Media, Arts and Communication wing. There are 99 other wings, such as Ecocivilisation, Engineering, Sports, Security and Defence, Sustainable Banking and Finance etc.
The Country Advisory Council is comprised of 9 women, headed by the UK Country Chair.
We meet bi-monthly and hold quarterly Round Tables, when we invite the other G100-MAC wing women to discuss and promote matters of our interest.
We arrange Focus Meetings, Workshops, Events and Conferences and participate in global events online and in-person around the world.
We collate material from all meetings and forward this to relevant institutions and policy makers.
G100 is by invitation or reference only.
G100 Vision: To create an equal, progressive and inclusive environment for women worldwide.
G100 Mission: To provide the thought leadership on what needs to be done for inclusivity, safety, the economic & social empowerment of women globally, addressing gender gaps and achieving gender parity within this decade.
G100-MAC Wing Vision Statement: to support women within our sector to thrive in a balanced work environment with gender parity and equality for all.
Further reading:
With enormous gratitude,
Mi Elfverson
UK G100-MAC Country Chair
For more information: